Some examples of websites
The design of your website should promote your branding. The style, colours and layout must enhance the image you wish to portray to your customers and prospects.
Information must be visible and its ease of access is imperative. A logical layout enhances the user’s experience and promotes engagement.
A good website will not achieve the results required. in isolation Search engine optimisation needs to be incorporated in order to ensure optimal visibility online.
Need a website?
I ask a lot of questions – here are a few…
- What does your business do? Getting a thorough understanding of your business, who you are, what you do and how long you have been around helps to support the design research process.
- What do you want your site to accomplish? For instance do you want more sales, increased brand awareness, newsletter opt-ins?
- Do you have a website already? What do you like/dislike about it?
- What makes your company unique? For example: fast and free delivery, awesome customer service.
- Who are your competitors?
- What websites do you like and why?
- Who exactly are your customers?
- What features do you want? For example: a shopping cart, blog news feed, booking form, email collection and email marketing capability.
- Do you have a brand style guide?
End Result = Client Satisfaction